Media, Writing & Brand Work

media, writing & brand work

Nutrition expertise,
minus the jargon.

I’m Serena Pratt, MS, RDN, a Columbia University-trained registered dietitian and freelance writer who translates science into content your audience will actually read, share, and trust. Whether you need an expert quote, a well-researched article, or a longer-term brand partnership, I would love to work with you.

work with me view services
Parade • AOL • EatingWell • Arrae • Business Insider

In the media

Articles I’ve Written

BUSINESS INSIDER

I’m a dietitian who loves shopping at Trader Joe’s. Here are 12 items I rely on to make easy, nutritious meals.

READ THE article

In the Press

Articles I’ve Been Interviewed For

eating well

5 Foods to Avoid If You’re Trying to Heal Your Gut, According to Dietitians

GQ

7 Magnesium-Rich Foods to Help Improve Your Sleep and Your Mood

AOL

4 Morning Habits to Help Manage Ulcerative Colitis

eating well

Dietitians Reveal the Underrated Nutrient You Should Be Eating to Fight Inflammation

eating well

Why Counting Calories Backfires—and What to Do Instead

eating well

The Best Morning Drink for Better Focus (Hint: It’s Not Coffee)

Science your readers can actually use.

Good nutrition content doesn’t just cite a study, it makes someone want to eat lunch differently tomorrow. Here’s what I bring to every project:

  • Credentialed & Current
    MS, RDN, CDN, LDN. Columbia University trained and actively practicing. Every claim I make is rooted in current evidence, not what’s trending on TikTok.
  • Freelance Writing From a Registered Dietitian
    I bring a clear point of view and real clinical experience to every piece, so your readers get content they can actually use.
  • A Nuanced Perspective
    I believe all foods can fit and that nutrition should add to your life, not complicate it. My content is relatable and non-judgmental without sacrificing scientific accuracy.
  • Deadline-Friendly
    I understand editorial timelines and brand campaign cycles. I am responsive, organized, and I deliver.
Serena Pratt virtual registered dietitian nutrition expert

how we can work together

Services for editors & brands

FOR MEDIA

Expert Quotes & Commentary

If you need a dietitian who can speak to a trend, explain the science, or push back on misinformation on deadline, I’m your person. My commentary is accurate, accessible, and grounded in evidence.

  • Accurate, evidence-based statements
  • No sensationalism, just real science
  • Timely, deadline-aware responses
  • Available for print, digital, and broadcast

For Media & Brands

Freelance Article Writing

I write nutrition content that’s rooted in research and written for your readers. Whether it’s for a health publication, a brand blog, or a newsletter, I bring a dietitian’s perspective and the evidence to support it.

  • SEO-optimized health & wellness articles
  • Evidence-based, reader-first writing
  • Brand blog & newsletter content
  • Pitch-ready story ideas on request

FOR brands

Brand Partnerships & Consulting

Partner with a dietitian who can speak authentically about your product because she’s actually evaluated it. I collaborate with food, supplement, and wellness brands on campaigns that are both compelling and credible.

  • Sponsored content & social media
  • Product review & messaging review
  • Spokesperson & brand ambassador work
  • Nutrition claim accuracy review

FOR brands & media

Recipe Development

I develop recipes that work in real life, not just on a photo shoot. Think balanced macros, seasonal ingredients, and weeknight-friendly instructions, all tested in my own kitchen as someone who has loved food their whole life.

  • Nutrient-balanced, dietitian-approved recipes
  • Recipe testing
  • Recipe copy & headnotes included
  • Dietary restriction adaptations available

areas of expertise

Topics I love to write about

digestive health nutrition WOMEN’S HEALTH & HORMONES GLP-1 MEDICATIONS inTUITIVE EATING AND FOOD FREEDOM DISORDERED EATING RECOVERY SPORTS & PERFORMANCE NUTRITION MEAL PLANNING & HABIT BUILDING DEBUNKING NUTRITION MYTHS SUPPLEMENTS & VITAMINS MACRONUTRIENTS EATING FOR ENERGY & MOOD PRENATAL & POSTPARTUM NUTRITION RELATIONSHIP WITH FOOD BEHAVIOR CHANGE ANTI-DIET CULTURE

My specialty is making complex nutrition science approachable, especially for topics where misinformation is everywhere. I have particular depth in digestive health, women’s wellness, GLP-1 nutrition support, and disordered eating recovery.

I approach all of it with the same belief: 
food should work for your life, not the other way around. 
That POV comes through in everything I write and it’s what makes my content resonate with readers.

Don’t see your topic? Ask me.

what to expect

Working together is simple.

I know you’re busy. Here’s how I keep collaboration simple from your first email to your final draft.

01. Reach out

Tell me what you’re working on: an article, a campaign, a product launch, or a quick quote. I’d love to hear from you.

02. we align

A quick call or a few emails to nail down scope, timing, and fit. I’ll always be upfront if the project is not the right fit.

03. i deliver

You get accurate, on-brand content on time. I ask the right questions upfront so the whole process goes smoothly.

Let’s create nutrition content your audience will trust.

Whether you’re a magazine editor looking for a reliable RD source, a brand ready to launch something new,
or a publisher with a great pitch, I’d love to hear from you.
Learn more about me here.

work with me view services